"Parents located in north London is looking for an remarkable and qualified tutor to assist their youngest child on his initial journey to becoming an English gentleman."
Looking at this advertisement, you might naturally skip the wording "initial stages" as simple figurative language.
Yet, it could be the most important element of this unique employment listing, as it attempts to recruit a tutor for a infant.
Hundreds of applications have since been sent in since the unnamed family published their search for the £180,000 per year tutor, who needs to be "an exceptional individual".
Over the last few weeks, the post has attracted interest throughout the media, with several wondering why?
Progressive Approach
A tutoring expert, head and founder of an education consultancy, which is helping the family in their search, explained that in spite of initial scepticism, he considered the idea "far sighted", and "progressive".
When he met the family, he noted they recognized the unusual nature of their request, and how young their son is.
However, they stated that they "were unwilling to delay any longer" to get a tutor, as they had held off until their elder sibling was five, and by that point "cultural influence had already taken hold".
What exactly did the family indicate by "cultural leaning"?
It's "all-encompassing", he responded. "How you eat, the manner you speak".
He said the firstborn had absorbed "very nuanced, unspoken signals" from the family, and had taken on their cultural habits. The family explained to Adam they wished to avoid the same situation to recur with their younger child.
The intention: To engage a British tutor, who should speak with Received Pronunciation, to influence the baby right from the beginning.
Osmotic Learning
"A great deal of the education at the beginning here is somewhat acquired indirectly," said the CEO.
It's via this osmosis that the family are aiming the child will acquire the UK customs they aim to instil.
The consultant explained the tutor had to be an individual who attended "prestigious academies – similar types of schools as the family hope to send their son to".
"The instructor must be the suitable individual, they'll be doing things they may not realize they're doing, just naturally," he added.
Expense Not a Factor
The family informed the expert the successful candidate should ideally also have knowledge of or interest in horse riding, skiing, creative fields and music so as to shape the child in a wide range of passions.
Furthermore though, he said the family desired the tutor to enrol the child on a range of classes so the child would be "pony-riding and starting an tool by the time they are about three years old".
In the family's perspective, assisting their son become a "English gentleman" will bring about achievement and provide access.
"Taking into account the advantages and disadvantages of that, because it's undoubtedly a social class indicator," he adds.
However, despite all this tutelage in "Britishness", could the child adopt so-called cultural influence from the multicultural family he lives with in any case?
"Certainly", replied he. "The parents realize this might not succeed, but they've merely embraced the view of, 'we should try and let's go as soon as we can', because the expense of it is irrelevant," he explained.
Impractical
Several in the private teaching field who express similar doubts.
Another CEO, chief executive of a tutoring service, who also offer private tutors, stated that "the journey of embracing two identities, or actually, forming one's identity, is something that must be experienced personally, not engineered."
Peter explained that he had moved from China to the Britain at the period of seven, and had been brought up understanding and practicing two backgrounds. He went on to be educated at Cambridge University.
"The concept that one individual can function as a living vessel of Britishness, a person who can in some way transfer the attributes of a British gentleman onto a 12-month-old child, appears idealistic and impractical," he stated.
"From my perspective, engaging a typically English tutor from early childhood will will not instantly create the result they desire.
"I wasn't provided with such a figure, and however I have been fortunate enough to enjoy many of the situations they aspire for their son."
He stated: "The reality is, cultural identity can not be dictated from the outside; it must be chosen, and it must come from within."
Buying Britishness
Certainly, English culture is something the CEO thinks can be educated – and sold.
"I think the situation that the world regards us in this respect is something that we should be cherishing|valuing|appreciating
